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design and print-on-demand strategy
People want to physically participate in worlds they emotionally connect to. That’s why band merch works. That’s why themed apparel works. That’s why fandom clothing works. It’s identity signaling. It’s emotional belonging. It’s wearable atmosphere.
And the best part?
You don't need to deal with shipping & storing inventory if you don't want to.
Merch collection
What's included:
CREATIVE DIRECTION
Together, we’ll define the mood, symbolism, audience appeal, and overall aesthetic direction of your collection to ensure it feels cohesive to your brand world.
MERCH DESIGNS (3)
A mini merch collection fully designed for your brand. Designs may include apparel, art prints, bookmarks, tote bags, stickers, lifestyle merchandise, and more.
PRINT-ON-DEMAND STRATEGY
I’ll walk you through the ins & outs of print-on-demand so you can confidently move forward without the overwhelm of inventory management.
most businesses don’t take advantage of this.
And I get it. It feels complicated. Inventory. Shipping. Returns. Upfront costs.
But beyond that…most merch just isn’t that interesting. Businesses slap a logo on a shirt and wonder why it doesn't sell.
This is about creating pieces your audience actually wants to wear because it reflects their identity, their tastes, and the world your brand exists in.
Even though this is one of the most powerful ways to deepen connection and expand your brand beyond the screen, it gets pushed to the side.
That’s where this package comes in. You’ll receive 3 custom merch designs, along with a full print-on-demand strategy so you can offer products your audience actually wants to wear, without managing inventory or fulfillment yourself.
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get people excited about your business
These launch experiences aren’t limited to brand-new businesses or physical product launches. They can be created around album releases, book launches, new collections, rebrands, seasonal drops, campaigns, service launches, immersive events, and more.
Whether you’re an author, musician, creator, service provider, or product-based business, the goal is the same: create an experience that people feel excited to share, talk about, and obsess over.
Launch box
What's included:
CREATIVE DIRECTION
Together, we’ll define the concept, mood, story, and overall experience of your launch box. This includes the theme, audience appeal, and how each element works together to create something cohesive & immersive.
DESIGNS (OPTIONAL)
If needed, I can design the visual elements within your box such as inserts, packaging details, printed materials, and other branded components to ensure everything feels intentional and visually connected.
LAUNCH BOX STRATEGY
You’ll receive a full breakdown of how to bring your launch box to life, including sourcing, packaging direction, outreach, and how to structure the experience for maximum audience engagement.
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what if everyone wanted to talk about your brand?
When I launched an online clothing store in 2021, I didn’t send hundreds of PR packages or spend thousands on a massive campaign.
I sent out only TEN thoughtfully curated launch boxes designed to feel immersive and worth sharing.
The result? Over 100 pieces of social proof and a $5k launch day.
Not because the budget was huge (it wasn't - I didn't use paid ads or anything)…but because the experience created anticipation, emotional connection, and audience participation!!
That’s the power of a well-crafted launch experience.
I'll help you create something so aligned with your audience's identity, that they naturally want to photograph it, share it, and talk about it.
This is worldbuilding for the ones who have never fit in...and don't want to.
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