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3 Reasons Your Business Needs A Blog

Updated: Jan 30, 2024


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Blogging isn't dead. Sure, it's changed a lot since the early 2000s when fashion bloggers ruled the scene, but it's no less relevant.


Here are my top 3 reasons (of many) why it's time to resurrect your brand's blog and post consistently.


1. Drive Traffic To Your Website

Send your audience directly to your website each time you promote a new blog post. Whether you're promoting on Instagram or Pinterest, you can entice customers to visit your site.


Blogs also help your website rank higher in search engine results which can increase your organic traffic too. Blogs are truly the gift that keeps on giving!


2. Increase Credibility

If you're reading this, you probably know that I write blogs for a living. (I can write yours too, click here). By writing a post about something I'm an expert on, I solidify my role as an expert in the industry.


You can share how-to guides, company updates, industry news, education, and more.


3. Create Your Brand Story

Your blog is the perfect place to develop your brand story. Think about it... A single blog showcases your brand voice, your brand personality, and your unique perspective.


As time goes on, your blogs will even serve as a way to document your brand's growth and evolution.


Captivating content (AKA the shit your customers actually care about) will allow your audience to become a part of YOUR world, creating deeper connections between the reader and your brand.

Maximalist. Gothic. Magical. Romantic.


I design dreamy & rebellious lifestyle brands for misfits like you!


If you're ready to break the rules to craft a brand that feels like you and celebrates your customers...click here.

 
 
 

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